Lifelike color, born in a pure state with fine crystal
Dynamic Crystal Color
A different level of UHD with advanced phosphor technology. Immerse yourself in the picture with one billion shades of color. Dynamic Crystal Color delivers lifelike variations so you can see every subtlety.
Sleek and slim, more than ever
AirSlim
The mind-blowing slim profile of your TV blends seamlessly into the wall like you’ve never seen before.
Feel every shade of color as intended in powerful 4K
Crystal Processor 4K
Feel every shade of color as intended. Powerful 4K upscaling ensures you get up to 4K resolution for the content you love.
* Viewing experience may vary according to types of content and format.
* Upscaling may not apply to PC connection and Game Mode.
Blurry-looking colorful glass products get clearer everytime the Samsung Crystal UHD Processor 4K chip flashes.
Discover your favorite contents in one place
Smart Hub
Samsung’s new Smart Hub puts content curation and discovery front and center, so you spend less time searching and more time streaming movies, shows and other contents you enjoy.
* Content services and recommendation may vary by regions & models.
* Agreement of the Smart Hub Terms and Conditions and Privacy Policy is required before use.